Page Views represents the total number of times individual pages on a website have been viewed. It does not distinguish between unique and repeat views by the same visitor, so repeated views are included.
This metric is useful for gauging the popularity of different pages and identifying areas of high or low user interest. It helps you understand how website design and navigation influence user interaction and engagement with different pages.
Count Page Views
Page Views are calculated by counting the total number of times individual pages on your website are viewed.
Ensure your content is valuable, relevant, and engaging. High-quality content is more likely to be shared and revisited, leading to more page views. Focus on SEO, internal linking, improving your site loading speed, optimising for mobile, and making navigation intuitive.
You might have high Page Views, but are they from a suitable audience? High Page Views may correspond with low conversion if the audience isn't targeted or content isn't aligned with user intent.