Load Time refers to the duration required for a web page or an application to become fully interactive from the moment a user initiates a request.
Load Time heavily influences user experience and conversion rates. Monitoring this metric is vital for optimising user experiences, reducing bounce rates, and improving customer retention. It's crucial during product launches, marketing campaigns, and when scaling operations to assess app responsiveness under different load conditions.
Average of Sum of All Load Times
Load Time is calculated by taking the average of the sum of all load times for a specific period.
Regularly analyse Load Time using real user monitoring to capture actual user experiences. Use content delivery networks (CDNs) and optimise images and code to improve load speeds.
A common misconception is that Load Time is determined only by server performance. While hosting is significant, front-end elements, such as image sizes and client-side scripts, also play a vital role.